Google Search Ranking Volatility Heats Up From October 15th To 17th
There may have been another unconfirmed Google search ranking update that occurred between October 15th and October 18th. The bulk of the volatility seemed to be around Thursday, the 16th.
Latest Articles
Google: Links, Site Moves & Technical SEO Don't Fix Quality Issues
Google held the Search Central Live event in Dubai just a couple of days ago. It seems like the vast majority of what was presented at the event was presented at prior events. But I wanted to share that Google again said that links or site moves or technical SEO won't fix your rankings if you have overall quality issues with your site.
Google AI Mode Fantasy Sports Updated & ChatGPT GPT-5 Instant Improved
Google has updated AI Mode for fantasy sports including adding in integration with FantasyPros. And OpenAI has improved the GPT-5 Instant model for signed-out users.
Search Video Recaps
Google Business Profile Performance Report Missing Oct 14 - 16 Call Data
Google Business Profile performance reports seem to be missing a chunk of call data from last week. The call data is missing from October 14 through October 16, 2025.
Google Search Console Performance Report Stuck At Sunday October 19
The Google Search Console performance reports seem to be stuck and not updating since October 19/20th for all profiles and websites. The weird thing is that the 24 hour view does seem to have data but when you view it over the 7 day filter, it doesn't show anything from October 19th and onwards (some see October 20th).
Google Ads (Formerly AdWords) Launched 25 Years Ago
Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 years ago today in 2000. In 2018, Google renamed AdWords to Google Ads and the ad labels and technology have drastically changed over the years.
Archives
Daily Search Forum Recap: October 22, 2025
Oct 22, 2025OpenAI Launches Browser - ChatGPT Atlas With Search Powered By Google
Oct 22, 2025Google AI Mode Tests Different Colored Map Pins
Oct 22, 2025Google Local Profile AI Mode History Button
Oct 22, 2025Google Tests Different Recipe Card Sizes Or Is It A Bug
Oct 22, 2025Google AdSense Adds Confirmed Click Status Breakdown To Reports
Oct 22, 2025Daily Search Forum Recap: October 21, 2025
Oct 21, 2025Google's More Core Updates, More Often, Seems Unlikely
Oct 21, 2025Google Ads To Delete Accounts Without Campaigns After 6 Months
Oct 21, 2025Picture of the Day
